The Collier Companies Brand Standard Guide/ Brand Strategy
Your brand is only as strong as your brand standards. This is the story you are going to tell for years to come. A strong brand standard and strategy should never be ignored or embellished. Every aspect is considered and well planned to ensure its stronghold remains steadfast. On the doorstep of our 50th anniversary as a company, we decided it was time to refresh our brand standards—one that is worthy of such a landmark in our story.
